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Hotspots: April 2023’s Top Trends Observations
Hotspots brings you the Mintel Trends team’s top observations on product and service launches from around…
Marketing Mental Health: Four things brands should know
Mental health remains top of mind for consumers. Unprecedented challenges faced during the pandemic and…
Household care trends in APAC that brands can tap into
At the onset of the pandemic, household surface cleaners became integral to consumers’ survival strategy…
2023 Consumer Sustainability Trends
No longer just a buzzword, sustainability is a global issue, and consumers across the world are more…
Feminine Health: What Brands Can Do to Empower Women
Discretion in feminine care and sexual health is top of mine for female consumers, and remains paramount…
Elevate the value of wellness within the APAC beauty landscape
Wellness is now one of the strongest influences in the beauty industry, something that Mintel forecasted…
7 Black Haircare Trends brands should follow to approach their audience
Spending by Black consumers on haircare products increased by only 1.3% in 2022; after adjusting for…
Hop to it: 3 Chocolate Trends to this Easter and beyond
While Easter sees a big focus on chocolate, its consumption is not limited to this occasion and we…
3 ways alcohol brands can unlock sales of ‘sober curious’ Gen Z
What is sober curiosity?
While the (Gen X) supermodel Kate Moss was renowned for her love of…
3 Tips to Help Brands Thrive During Economic Uncertainty
Despite a surge in consumer sentiment at the start of the year, recent bank runs and continued…