Marketing intelligence, first.
Tens of millions of mail ballots sent or requested have not yet been returned, making ballot chasing, not persuasion alone, the decisive task of the final weekend.
U.S. advertising spending is now expected to grow faster this year than buyers predicted in January, according to an updated industry outlook released this…
Marketers are systematically starving the channels they cannot measure, and new research suggests the bias is now large enough to distort entire budgets. A…
The systems marketers use to prove their budgets work are failing, and the bill for fixing them is enormous. The IAB’s State of Data…
Marketing automation used to mean rules: if a lead score crosses a threshold, send an email. In 2026 the major platforms are replacing those…
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Hasbro’s latest quarter reads like a marketing case study. The toymaker’s Magic: The Gathering franchise generated more than $600 million in a single quarter…
America's leading AI laboratories spent a record of nearly 6 million dollars on federal lobbying in the third quarter, according to an analysis by The
Milwaukee gave marketers a case study in how a small brand wins a big moment, beating Tampa Bay 4-1 in Game 5 for the first World Series title in franchise history.
Circana's 2026 U.S. Holiday Purchase Intentions Study finds shoppers spending selectively — averaging $779, down from $796 last year.
Google DeepMind resignations over military AI contracts show why talent is a trust signal for AI brands: when builders quit in public, responsible AI claims start to read as marketing copy.
Early voting is running ahead of 2022, with Texas, North Carolina and Georgia all reporting surges, and the mobilisation lessons are about easy action, real deadlines and capacity.
Google has made its latest frontier artificial-intelligence model, Gemini 4 Argon, generally available — and for buyers the headline is as much about price…
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