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Press Releases
The Rise of the CPG Subscription Economy: How Brands Can Adapt
Subscription-based business models are experiencing significant growth in the consumer packaged goods…
Scenario Planning for the Future: 3 Key Examples in Sustainable Supply…
In times of heightened uncertainty, scenario planning helps businesses explore the vast complexity of the…
Why the Mintel–Black Swan Data Partnership Is a Game-Changer for Innovation
We live in a business climate defined by volatility and rapid change. Markets shift faster, geopolitical…
Strategies to Help Brands Diversify
A range of challenges loom for the future of alcohol. Alcoholic drinks are going out of fashion with…
From Steaks to Shakes: Understanding the US Protein Market
Protein consumption in the US has reached new heights, driven by its strong associations with health,…
Building Loyalty That Connects: Strategic Priorities for Brands
Discover how economic uncertainty is reshaping consumer behavior and why loyalty program strategies are…
The Power of Proactive Health Check
Tracking brand health isn’t just a strategy- it’s a necessity. Like all other forms of health, it…
From Green Claims to Eco-Specific
Uncover the evolving landscape of sustainability in advertising. This Marketing Intelligence analysis…
How Retail Loyalty Programmes Deliver Value During Inflation
Inflation is forcing consumers and businesses alike to rethink their priorities. For shoppers, this often…
How US Businesses Must Think Beyond Survival
In an interconnected economy, tariffs don’t just shift trade – they have the potential to rewrite the…