Saturday, October 10, 2026

Media

Media industry news from Research Marketing: platforms, publishers and the changing news business.

Connected TV Now Delivers More Than Half of Europe’s Premium Video Ad Views

Connected TV has crossed a symbolic line in Europe. Streaming to the television set now accounts for 53% of all premium video advertising views…

Research Marketing Advertising & Media Desk 17 hrs ago 2 min read

WARC: The Old Media Planning Model Is Breaking Apart

Research Marketing Advertising & Media Desk October 9, 2026 3 min read

The Upfront Grows Up: London, Streaming and the New TV Sales Pitch

Research Marketing Advertising & Media Desk October 9, 2026 3 min read

Radio and Publishing Slip Again in a Record Ad Year

Research Marketing Advertising & Media Desk October 9, 2026 3 min read

Connected TV 2026: Three Giants, Dozens of Minnows

Research Marketing Advertising & Media Desk October 9, 2026 3 min read

Disney Says Ad-Free Still Means Ad-Free on Disney+

Research Marketing Advertising & Media Desk October 9, 2026 3 min read

Askinasi to Lead Ad Sales as Skydance-WBD Reshapes Its Commercial Team

Research Marketing Advertising & Media Desk October 9, 2026 3 min read